Amazon Research Paper Example | Topics and Well Written Essays - 3000 words

Amazon - Research Paper Example He reduced the list to just five products that he felt were most promising and they included computer hardware, computer discs, books, and videos. Bezos finally came to a decision that his company would be involved in selling books, because of the huge world-wide demand for the large number of titles that are available in form of print, literature and low price points for books (Chan, 2001). Initially, Bezos founded Amazon in his garage in Bellevue, Washington. Amazon began as an online bookstore, which was an idea that was triggered off after conversation with John Ingram, formerly of Ingram Book (now called Ingram Content Group) alongside Patel Keyur who is still a major shareholder in Amazon. During its first 2 months in business, Amazon was able to sell to all the 50 states in the US and 45 other nations. Within just two months, Amazon had increased to $20,000 in a week. Whereas the usual mail order catalog and brick and mortar bookstores could offer and carry around 200,000 titles, a store that is online could offer and carry many times more, because Amazon had almost limitless virtual warehouse compared to the actual product suppliers and makers. Bezos thought of a name that would begin with an â€Å"A† since he wanted it to appear first in alphabetic order. He chose Amazon since it was a place that was different and exotic (Chan, 2001). Amazon.com can be referred to as an â€Å"e-tailer†, a company that carries out its retail business over the internet. Amazon conducts all of its business on the web, and brick and mortar are not needed here.Amazon.com sells all types of products, from electronics, clothing, jewelry to food. This idea of carrying out business online is known as e-commerce or rather e-business. E-business is composed of the process of selling, buying, exchanging or transferring services, products or information via computer networks, such as the internet